eLong partnership signals breakthrough for ArrivalGuides in China

Leading Chinese OTA eLong has decided to partner with ArrivalGuides to offer their potential and current customers high quality and constantly updated destination information throughout the whole travel cycle.

“We value ArrivalGuides travel content because its coverage, completeness and accuracy, but most importantly because it’s alive! We are very confident eLong customers will find it’s a great addition to our booking services”, says Fernando Vazquez Cuesta, International Business Director at eLong.

ArrivalGuides director of distribution clients Ola Zetterlof is enthused about the new partnership “This breakthrough signals that Chinese travel suppliers put a key value on destination content solutions as a business driver”.

ArrivalGuides already delivers content for other Expedia brands such as Venere.com and Hotels.com, who chose ArrivalGuides primarily due to their unique level of updating of the content.

“OTAs will be the fastest growing online distribution channel in Asia Pacific through 2013” (5 the edition of the PhoCusWright Asia Pacific Online Travel Overview) and China will fuel the rapid growth of online travel in the region as well of being possibly the most hyped on a global scale as well.

As part of the partnership, ArrivalGuides will translate 50-100 of the most popular destinations for the Chinese market into simplified Chinese. The solutions will be launched on eLong international sites as a first step and then on the Chinese website once the simplified Chinese destinations are live. eLong is a leading online travel planning and hotel booking, flight booking site in China. eLong is part of Expedia and Expedia key brand in China.

ArrivalGuides is a global leader in supplying destination content solutions to the travel industry. Over 170 travel companies use the information to increase their online business offering. ArrivalGuides provide updated information for over 400 destinations, in various languages. ArrivalGuides has created a unique network of information sourced and updated directly by the official tourist bureaus.

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