Gothenburg, Sweden (August 22, 2013) – Norwegian Air Shuttle ASA recently launched Betria Interactive’s new FlightPath3D Moving Map & Destination ‘geotainment’ service on their new 787 Dreamliner fleet.
The FlightPath3D product launch is a fully integrated in-flight moving mapping service. The new service includes a flight preview ‘auto-play’ script broadcast during aircraft boarding, a new in-seat interactive 3D map application with detailed satellite imagery & integrated street maps. This next generation product suite is enhanced by a new Destination Guide information service that updates relevant point-of-interest information periodically for each of Norwegian’s destination cities. Point-of-interest content is delivered by ArrivalGuides, who specialize in delivering B2B destination content solutions for the travel industry.
“The FlightPath3D product suite provides a captivating new interactive media experience that compels its audience to explore the world around them. By combining our street level map context with ArrivalGuide’s destination focused POI content we have delivered the industry’s most engaging and relevant information service that enriches the passenger’s travel experience“, explains Boris Veksler, President of Betria Interactive.
“Integrating POI features with detailed city street maps is a unique innovation to in-flight entertainment service offerings that are available today”, said Norwegian Head of Business Development Boris Bubresko. He added that “… the initial feedback from our passengers has exceeded our expectations.“
About Norwegian Air Service Norwegian Air Shuttle ASA, commercially branded “Norwegian”, is a low-cost airline listed on the Oslo Stock Exchange. Norwegian is the third largest
Norwegian Air Shuttle ASA, commercially branded “Norwegian”, is a low-cost airline listed on the Oslo Stock Exchange. Norwegian is the third largest low-cost carrier in Europe. Close to 18 million passengers chose to fly on its network in 2012. Norwegian has a route portfolio that stretches across Europe into North Africa and the Middle East, as well as long-haul flights to the US and Southeast Asia. In June 2013, Norwegian was voted Europe’s best low-cost carrier of the year by the renowned SkyTrax World Airline Awards. Norwegian offers better leg room than most competitors, in-flight Wi-Fi, world-class punctuality and a fleet of 78 aircraft with an average age of only 4.6 years.
About Betria Interactive
Betria Interactive offers the most engaging, best-in-class in-flight mapping experience through its flagship product FlightPath3D. The FlightPath3D product suite delivers excellence in both the aircraft passenger experience needs as well as the end-to-end information supply chain required by airlines, data providers, and advertisers to reach this highly desirable and captive market. FlightPath3D delivers an unparalleled experience and unmatched, cost-effective licensing solutions available in multiple application and browser based configurations. Betria Interactive, LLC, is headquartered in Irvine, California with offices in St. Petersburg, Russia. About
ArrivalGuides is the global leader in supplying B2B destination content solutions to the travel industry. Over 170 travel companies use the information to increase their online business offering. ArrivalGuides provide updated information for over 450 destinations, in various languages. ArrivalGuides has created a unique network of information sourced and updated directly by the official tourist bureaus.