AAA, North America’s largest motoring, and leisure travel organization, has partnered with ArrivalGuides to build upon its international destination information for its more than 55 million members.

ArrivalGuides is the largest supplier of destination content in the world, representing more than 600 tourist boards and delivering key travel information to visitors. Destinations manage their own content displayed through a simple content management system and can create themes and organize their content, including photos and videos. Once information is reviewed and uploaded to the ArrivalGuides’ system, it will automatically update to its network of distribution partners, which now includes AAA.

“The ArrivalGuides platform will enhance the travel information content used by AAA and provide additional international destination information that is a great value for our members and travel counselors,” said Bill Sutherland, AAA Senior Vice President of Travel and Publishing.

Magnus Aideborn, CEO of ArrivalGuides said, “ArrivalGuides is very proud to supply the largest leisure travel agency in North America with international destination content to provide more robust, top-level customer service to its members.”

About AAA

As North America’s largest motoring and leisure travel organization, AAA provides more than 55 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.